Home » MTN Uganda led by Ugandan tycoon Charles Mbire launches online marketplace

MTN Uganda led by Ugandan tycoon Charles Mbire launches online marketplace

MTN Uganda introduces Tesadeals: Accessible marketing solutions for entrepreneurs

by Feyisayo Ajayi
Charles Mbire

MTN Uganda, the renowned Kampala-based telecom giant partially owned by Ugandan tycoon Charles Mbire, has marked a significant milestone in its journey towards digital innovation and business diversification with the launch of Tesadeals, an online marketplace aimed at revolutionizing the digital commerce landscape in Uganda.

Under the leadership of Mbire, a distinguished businessman and industrialist, MTN Uganda had previously announced its intention to venture into the digital media business, focusing on providing promotional services to both small and large enterprises. Tesadeals emerges as the first offering in this strategic initiative, with plans for additional services in the pipeline.

Tesadeals, accessible at www.tesadeals.com, serves as a dynamic digital platform where sellers and potential buyers converge to facilitate mutually beneficial transactions. Catering to individuals, small offices, home offices (SOHO), and SMEs, Tesadeals offers an affordable avenue for promoting goods and services to a vast audience.

MTN Uganda introduces Tesadeals: Accessible marketing solutions for entrepreneurs

The introduction of Tesadeals heralds a new era for businesses in Uganda, presenting them with unparalleled opportunities to connect with millions of potential customers locally and internationally. Notably, MTN customers can access Tesadeals without incurring data charges, underscoring the platform’s commitment to accessibility and inclusivity.

Susan Kayemba, Senior Manager Digital Services at MTN Uganda, remarked: “Tesadeals.com is an ideal marketing channel for entrepreneurs because it’s accessible worldwide AND affordable with a standard listing for 1 month at ONLY 1000 UGX. Further, from 1st March – April, 31 2024, there is a promotion to advertise for FREE.”

Charles Mbire: Uganda’s richest investor and key figure in MTN Uganda’s success

MTN Uganda, the fourth subsidiary of the MTN Group, has established itself as the leading telecom operator in Uganda, covering 97 percent of the population with over 17 million subscribers. Under Mbire, who serves as the company’s chairman, MTN Uganda has not only solidified its domestic presence but has also extended its global footprint.

Mbire, a top figure in Uganda’s business landscape, holds a 4 percent stake in MTN Uganda — a total of 895,561,810 shares — making him the richest investor on the Uganda Stock Exchange. His diverse investments span across telecommunications, finance, energy, real estate, and mining, further reinforcing his status as a key player in the country’s economy.

With the launch of Tesadeals, MTN Uganda aims to empower businesses of all sizes by providing them with a powerful platform to promote their offerings and tap into new markets both locally and internationally. As the digital marketplace continues to evolve, it is poised to play a pivotal role in driving economic growth and fostering entrepreneurship in Uganda and beyond.

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