Egypt-based healthcare services provider Integrated Diagnostics Holdings (IDH) has launched its sixth Al-Borg Scan location in Cairo as part of a larger ramp-up strategy, as the company aims to take advantage of the growth prospects presented by Egypt’s underdeveloped radiology market.
IDH is a leading consumer healthcare group in the Middle East and Africa. The group offers more than 1,400 international-standard diagnostics tests, with a branch network of 483 labs across four countries, making it the largest diagnostics provider in Egypt.
Under the leadership of El-Sherbini, who presently controls a significant 26.1-percent stake in the group, IDH has grown into a major consumer healthcare group in the Middle East and Africa, with operations in Egypt, Jordan, Sudan, and Nigeria.
The opening of the sixth Al-Borg Scan branch in Cairo’s Maadi district will increase the group’s geographic reach and enable it to enter another important but underserved neighborhood.
The new branch, which is the second Al-Borg Scan branch to be rolled out this year, takes the total number of radiology branches in Greater Cairo to six. Its operation will be crucial to bolstering the Al-Borg Scan brand and completing its existing locations.
El-Sherbini, IDH’s CEO, commented on the opening of the new radiology branch in Egypt, stating that the company is pleased to have completed another phase of its ambitious ramp-up strategy for Al-Borg Scan and brought high-quality radiology services to an increasing number of patients.
“Over the last 12 months, we have more than doubled the number of Al-Borg Scan branches and successfully widened our footprint to cover all of Greater Cairo,” she said. “In parallel, we recently obtained accreditations for both the venture’s nuclear medicine and ultrasound units, making Al-Borg Scan the first radiology center in Africa, and one of the few radiology facilities in the Middle East, to boast this prestigious certification.”
IDH has invested close to EGP400 million ($20.3 million) in Al-Borg Scan since its debut in 2018, and the company has had great success ever since.
In the first half of 2022, revenue from the group’s radiology venture increased by 78 percent yearly to EGP35 million ($1.8 million) achieving remarkable performance.
