Britam, owned by some of Kenya’s richest individuals, backs fintech startups in 3-month incubation program

Omokolade Ajayi -

Key Points

  • Britam Holdings launches a three-month pre-incubation program for six fintech startups to address key financial and insurance challenges.
  • The program includes mentorship from Senior Talent, connecting startups with experienced executives to accelerate growth and business development.
  • Britam’s initiative aims to foster innovation, growth, and economic impact in the financial services sector.

Britam Holdings, a Nairobi-based financial services conglomerate partly owned by some of Kenya’s wealthiest investors, has launched a three-month pre-incubation program for six fintech startups through its innovation hub, BetaLab.

The initiative aims to address critical challenges in the finance and insurance sectors by providing startups with the resources and mentorship needed to scale their businesses. The program includes a partnership with Senior Talent to connect startups with seasoned executives who can help them navigate growth hurdles.

Startups disrupting Kenya’s financial landscape

The selected startups, Zereba, Amsha, Adapo, Chamazetu, Pesaflex, and Medicod AI, are developing innovative solutions for various segments of the Kenyan market. From real estate transactions and savings platforms to equity crowdfunding and healthcare technology, these companies have the potential to reshape the financial services industry.

“We’re excited to work with these innovative entrepreneurs and support their growth,” said Evah Kimani, Britam’s director of partnerships and digital. “Their solutions have the potential to transform the financial services sector and improve the lives of Kenyans.”

Senior Talent CEO Nduati Maina added, “Entrepreneurship requires resilience and innovation. BetaLab aims to empower these startups to overcome challenges, create impactful solutions, and inspire economic growth while fostering the next generation of entrepreneurs.”

Britam expands reach and product offerings

Britam Holdings, a leading insurance and financial services group in East and Central Africa, boasts a diversified portfolio spanning insurance, asset management, banking, and real estate.

The company’s high-profile shareholder base, comprising influential Kenyan business leaders such asJames Mwangi, Peter Munga, Jimnah Mbaru, Benson Wairegi, and Jane Wanjiru Michuki, underscores its strong market position.

Recent initiatives include a new pension scheme for SMEs, expanded benefits for medical professionals under its indemnity insurance scheme, and the acquisition of an insurer in the Democratic Republic of Congo.