Egyptian tycoon Hani Berzi’s group to inject $32.5 million for production capacity boost

Omokolade Ajayi -

Edita Food Industries, a leading consumer goods conglomerate based in Cairo and spearheaded by Egyptian businessman Hani Berzi, has unveiled plans to invest EGP1 billion ($32.5 million) in expanding its production capacity in 2024. This strategic move is part of the company’s broader efforts to fortify its operations, boost revenue, and enhance earnings.

The decision to allocate $32.5 million toward capacity expansion follows Edita’s successful finalization of a finance agreement with the International Finance Corporation (IFC). The agreement, valued at $45 million, spans eight years and includes a long-term loan to facilitate Edita’s capital expenditure initiatives in Egypt and Morocco.

The rise of Edita: Hani Berzi’s strategic leadership and a remarkable 87 percent profit surge in 2023

Under the leadership of Berzi, who founded Edita in 1996 and presently serves as the chairman and managing director, the conglomerate has secured its position as a market leader in Egypt’s thriving packaged snack food market. Berzi holds a significant 41.95-percent stake in Edita through Quantum Invest BV.

The company’s financial performance in the first nine months of 2023 exceeded expectations, with profits surging beyond $40 million. The impressive 87-percent increase, from EGP673.77 million ($21.8 million) in 9M 2022 to EGP1.26 billion ($40.77 million) in 9M 2023, is attributed to heightened demand for household consumer goods in the Egyptian market.

Edita’s market triumph revenue skyrockets by 70.2 percent to $283.15 million in 9M 2023

The group’s financial results also reveal a substantial growth in Edita’s revenue, which soared by 70.2 percent from EGP5.14 billion ($166.3 million) in 9M 2022 to EGP8.75 billion ($283.15 million) in 9M 2023.

This growth underscores Edita’s successful market strategy and its ability to capitalize on the increasing demand for its diverse range of branded snack products, including packaged cakes, croissants, rusks, and wafers.

With a solid financial foundation and a strategic partnership with the IFC, Edita Food Industries is poised for further expansion and global growth, contributing to the flourishing consumer goods market in the region.