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In a world where cross-border commerce can be a complex and time-consuming process, Miishe Addy, a top-performing Ghanaian entrepreneur and businesswoman, is breaking down barriers and streamlining the trade finance process for African businesses.
Miishe Addy, the co-founder, and CEO of Jetstream Africa, is a key player in African cross-border trade, leveraging her expertise and proprietary technology to revolutionize the way capital and goods flow to and from the continent.
The Ghanaian entrepreneur, who was named a Forbes Woman Africa “New Wealth Creator” in 2019, brings a wealth of experience in strategy, analysis, and legal transactions to her role as founder and CEO of Jetstream Africa.
After spending 12 years working for prestigious firms such as Wachtell Lipton and Bain & Company in New York, where she was a top-ranked analyst, Addy went on to serve as a mentor for aspiring software entrepreneurs in Accra, Ghana, through the MEST Africa program.
It was during her time at MEST Africa that she developed the insights that would form the foundation of Jetstream Africa. The platform, which she founded in 2018, allows exporters and importers to apply for trade finance, book shipments, and insure their goods in a fraction of the time it would take to coordinate those transactions individually with fragmented vendors.
Jetstream’s innovative approach to aggregating fragmented financing and logistics vendors has earned the company recognition from some of the world’s leading venture funds, including Proparco, ASC VC, Octerra, Wuri Ventures, Seed9, the MBA Fund, and the W Fund. Addy’s ability to secure funding from such a diverse group of investors is a testament to her expertise as a highly resourceful professional and entrepreneur.
Addy and her logistics technology startup made a splash in the headlines earlier this year after securing $13 million in pre-Series-A equity and debt funding. The funds will aid the company in expanding into new countries and further advancing its technology platform.
The startup’s goal is to improve decision-making for its customers by consolidating the disparate financing and logistics vendors operating in 54 countries across Africa.
In addition to her role as CEO of Jetstream, the Ghanaian entrepreneur is also an advisor at Google for Startups, where she advises and coaches early-stage startup entrepreneurs from Ghana, Nigeria, Kenya, and Egypt on business models, fundraising, and team-building.
Addy is a true trailblazer in the African business community, and her impact on cross-border trade is already being felt by businesses across the continent.
With her innovative approach and wealth of experience, Addy is empowering African businesses to save time and money, and make their mark on the global stage.
